Case study

Atelier Sora

A modern identity for a considered living brand.

Services

Art Direction · Digital Design

Category

Art Direction

Year

2025

Client

Atelier Sora

Atelier Sora project cover

Atelier Sora curates furniture and objects for calm, modern homes. We led art direction for their first photography series and designed a digital experience to match.

01

The Challenge

Sora’s pieces were beautiful in person but flat online. Product shots lacked atmosphere, and the website made browsing feel like scrolling a catalogue.

01

The Challenge

Sora’s pieces were beautiful in person but flat online. Product shots lacked atmosphere, and the website made browsing feel like scrolling a catalogue.

02

The Approach

We directed a series of quiet, light-filled room sets and paired them with an editorial web layout that slows people down and invites them to imagine each piece at home.

02

The Approach

We directed a series of quiet, light-filled room sets and paired them with an editorial web layout that slows people down and invites them to imagine each piece at home.

03

The Identity

A refined monogram, soft neutral tones, and a pared-back type system give Atelier Sora a voice that feels gallery-like yet welcoming.

03

The Identity

A refined monogram, soft neutral tones, and a pared-back type system give Atelier Sora a voice that feels gallery-like yet welcoming.

04

Packaging & Applications

Art-directed imagery now runs across the website, lookbooks, and social, with simple guidelines that keep every new shoot consistent.

04

Packaging & Applications

Art-directed imagery now runs across the website, lookbooks, and social, with simple guidelines that keep every new shoot consistent.

05

Outcome

Atelier Sora launched its new site with a visual language that reflects the care behind every piece in the collection.

05

Outcome

Atelier Sora launched its new site with a visual language that reflects the care behind every piece in the collection.

Atelier Sora detail
Atelier Sora application

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Have a similar challenge?

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C/ CREVANTA

Independent creative studio · Brooklyn, NY

hello@crevanta.studio

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